Internet Business U

Local Internet Marketing for Small Business

Small Business Marketing Goes Online – Will You Be Left Behind?

Would it surprise you to know that a majority of companies have turned their marketing efforts to the internet?
Spending increased for email marketing, social media, PPC and online display advertising. The only “old school” strategy in the top 5 was telemarketing.
Television and radio? Down 83%! Print ads down 60%, and direct mail down 52%.
Direct mail [...]

YellowPages.com – Small Business Owners Beware?!

I was doing a little research the other day checking out YellowPages.com and some of their services.
Since the only way to get pricing information for a custom website was to call a sales rep I decided to do a little online searching. The results were very interesting…
I ended up on ComplaintsBoard.com, and many others, viewing [...]

Video – How Many Local Customers are Searching for Your Products or Services Every Month?

Whenever I talk to a new client we always go online and check their local search numbers. These are the potential customers using geo-targeted keywords when searching on Google each month. For example, the video below shows the search volume for someone searching for “Wichita Dentist” along with some other keywords.
Many business owners are amazed [...]

Small Business Internet Marketing – Pay Per Click Advertising is Just The Beginning

It seems that a lot of small business internet marketing services focus mainly on Pay-Per-Click (PPC). This is a mistake for several reasons…
You see, while local PPC is the best place to start to organize an online campaign, it shouldn’t be your only strategy. The old saying, “Don’t put all your eggs in one basket” [...]

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