Internet Business U

Your Partner for Small Business Success

How Much is a Google First Page Listing Worth to Your Small Business?

The answer is a lot! Just ask any business owner holding a top spot for a local search term (they may be reluctant to admit it though). But how much you make depends on several factors. Let’s examine this further… The first question you need to ask yourself is what the value of a new [...]

Google Renames Local Business Center to “Places”

I can see it now… A couple of guys brainstormed this one in the Mountain View Googleplex while playing a game of foosball. It must sound cooler… “places”. Kind of warm and fuzzy… The good news is there is little change to the Local Business Center (LBC). They have added a $25 dollar monthly advertising [...]

Small Business Internet Marketing – How Potential Customers Find You These Days…

If you haven’t heard, more than 50% of your potential customers have abandoned the print yellow pages for online search. A vast majority of these buyers use Google Maps to find a local business in their area. Remember, these people are BUYERS. They are ready to spend their money NOW. Here’s how they find you: [...]

Small Business Marketing Goes Online – Will You Be Left Behind?

Would it surprise you to know that a majority of companies have turned their marketing efforts to the internet? Spending increased for email marketing, social media, PPC and online display advertising. The only “old school” strategy in the top 5 was telemarketing. Television and radio? Down 83%! Print ads down 60%, and direct mail down [...]

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